IMAGE: Laura Flippen

Laura Guido-Clark is a visionary color advocate and educator, an innovative CMF (Color, Material, Finish) and textile designer, and the founder of LG-C Design, LOVE GOOD COLOR®, and Project Color Corps. For more than three decades, she has dedicated her career to reframing color from mere surface decoration into a powerful catalyst for human connection. 

As a design consultant, Laura has advised major global brands—including Adobe, Herman Miller, Samsung, and Toyota—on leveraging color humanistically to build deeper resonance with their audiences. Her textile and pattern design includes work for HBF, Pallas, Carnegie, and FLOR. Her expertise ranges from textiles and furniture to consumer products such as automotive, electronics, and major appliances. 

Through years of development, drawing from a lifetime of experience and driven by the core belief that color profoundly influences health and well-being, Laura invented LOVE GOOD COLOR®. A patented color methodology, system and language, LOVE GOOD COLOR® empowers designers to move beyond conventional theory to meaningful application – translating human emotion into intentional palettes that drive connection and impact.

Laura expanded her impact in 2011, founding the non-profit initiative, Project Color Corps, bringing "optical optimism" to under-resourced communities by transforming public spaces through paint and pattern. Project Color Corps now has chapters across the country. 

As a thought leader in the design community, Laura speaks internationally on the impact of color and the creative process. She has been recognized through numerous honors, including the Eames Institute 2026 Curious 100, Interior Design Magazine’s 2026 HiP Lifetime of Greater Good Award, and the IIDA 2014 Leadership Award of Excellence.

SPEAKING ENGAGEMENTS

  • TETER Architects and Engineers, Firmwide Keynote Speaker, February 2026

  • PRATT INSTITUTE & IIDA, Speaker, October 2025

  • INTERACT 2025, Association for Contract Textiles, Speaker, October 2025

  • SOURCED 2022, Keynote Speaker, March 2022

  • Herman Miller Dealer Design Steering Council, Guest Speaker (online), November 2021

  • GOOD LINES/Good Morning, Speaker (online), August 2021

  • Design the Life You Love - VIRTUAL TEA with Ayse Brise, Guest Speaker (online), August 2021

  • GENSLER Design Team London, Guest Speaker (online), March 2021

  • Herman Miller DESIGN ESSENTIALS: The Humanity of Color, Keynote Speaker (online), March 2021

  • INDEAL: Understanding Color and its Impact on Design, Keynote Speaker (online), June 2021

  • IIDA SHIFT Conference, Keynote Speaker,
    March 2020

  • School of Visual Arts, Guest Lecturer,
    January 2021

  • WX Summit 19: The Workplace Experience Conference, Keynote Speaker, January 2019

  • IIDA NeoCon Summit - Launch of LOVE GOOD COLOR, June 2017

  • CET User Conference- Design for Change, Keynote Speaker, October 2016

  • IIDA Minneapolis- Language of Color,
    Keynote Speaker, August 2016

  • IIDA Spokane- Rise, Keynote Speaker,
    October 2015

  • Cusp Conference- The Design of Everything, Keynote Speaker, September 2011

  • 99% Conference- How to Make Ideas Happen, Speaker, May 2011 

  • Sarasota International Design Summit - Imagineering Through Climatology™,
    Speaker, February 2010

  • Icograda Design Week- Korea- The Universal Language of Color, Speaker, July 2008

PODCASTS & VIDEO:

PANEL DISCUSSIONS

  • BeOriginal roundtable discussion, November 2025

  • Synergy: The Power of Listening, Responding, and Improvisation in Crafting a Powerful Design Story, hosted by CRI San Francisco & MillerKnoll, October 2025

  • SF Design Week, Color as Catalyst: Design for Social Impact with Project Color Corps and Fuseproject, June 2024

  • BIFMA: Design and the Science of Neuroaesthetics in the Built Environment, June 2025

  • Fireside Chat:  Neocon collaboration GenslerXProject Color Corps, June 2025

  • COLOR is a CATALYST, panel Discussion, NYCxDESIGN Festival hosted by HEARTWORK, May 2024

  • Women in Design, presentation + panel discussion on “Belonging Panel”, March 2022

  • FANTINI Wellness Week, presentation + panel discussion on "Designing with Color for Wellness", January 2021

  • Creativity Explored presentation + panel discussion on “Exploring Creative Habitates”, Nov. 2020

  • BeOriginal, presentation + panel discussion on
    “Color Currency: Can Color Be Original”, December 2019

  • The Registry, panel discussion on  
    “Women in Focus”, July 2018

  • SXSW 2017, presentation + panel discussion on “Color in Sight”, March 2017

  • Design & Color, panel discussion on
    “Inside & Out/Through & Through; a California Perspective”, October 2014

  • Dwell on Design, panel discussion on
    “Authentic Design”, June 2013

  • Design Santa Fe, presentation + panel discussion on “Beauty – Collaboration – Design”, October 2009